Strategic Consulting
Support for management teams, owners and investors in evaluating markets, technologies, products and strategic opportunities within the blow moulding industry.
Andreas Lichtenauer
Technology. Markets. People.
More than three decades of international experience in extrusion blow moulding, business development and industrial packaging.
01Experience
I support companies in developing technologies, markets and businesses, from the first idea to practical implementation.
Extrusion blow moulding has been part of my professional life since the late 1980s.
I started on the technical side, developing control software and commissioning complex blow moulding lines. My career then took me into international sales, business development and management.
For many years I was Managing Partner and CSO of Kautex Maschinenbau, with global responsibility for sales and international service across automotive, industrial and packaging applications.
Today I use this combination of technical understanding, market knowledge and international experience to support companies throughout the blow moulding industry.
02How I can help
Technology. Markets. People.
Support for management teams, owners and investors in evaluating markets, technologies, products and strategic opportunities within the blow moulding industry.
Developing new markets, identifying business opportunities, building partnerships and turning ideas into commercially viable projects.
Independent advice on blow moulding machinery, moulds, automation, process technology and production concepts.
Extensive experience in Europe, Asia, North America and Latin America, with particularly deep knowledge of China and Asian markets.
Connecting the right companies and the right people. Manufacturers, processors, technology suppliers, mould makers and automation specialists.
Sometimes the most valuable answer is simply knowing who can solve the problem.
03Industries & applications
IBC, drums, jerrycans and technical containers
Bottles, containers and specialised applications
Complex blow moulded products and production technologies
Machines, moulds, automation, inspection and process technology
Andreas Lichtenauerebm-experts
04The person behind ebm-experts
I am an engineer by training, a salesman by experience and an entrepreneur by mindset.
My career started in software development for extrusion blow moulding machines. It later took me into international sales and, for several years, to China, where I built and managed sales and service structures for the Asian market.
From 2005 to 2023, I was Managing Partner and CSO of Kautex Maschinenbau. During this period, I was responsible for global sales across all major product segments as well as international service and helped drive the internationalisation of the company.
What interests me today is not producing lengthy PowerPoint presentations.
I prefer understanding a problem, bringing the right people together and finding a solution that works in practice.
Technology matters. Markets matter. But in the end, business is always about people.
Andreas Lichtenauer
30+Years
Extrusion Blow Moulding
20+Years
Executive Management
4Continents
Market Experience
GlobalNetwork
Industry, Technology & Packaging
05Testimonials
“Andreas has supported us in communication, positioning and organisational development. Together, we clarified structures, responsibilities and key processes. At the same time, he has represented fhw-moulds for years as a brand ambassador at international events. I particularly value his strategic thinking and pragmatic approach.”
fhw-moulds GmbH
“Andreas and I have worked together for almost 20 years. Our cooperation started with joint machinery projects during his time at Kautex. Today, he advises companies on strategic development and business-related challenges. His strength is the combination of technical experience, market knowledge and entrepreneurial thinking.”
Radius Packaging
“I have known Andreas for many years, going back to his technical career in machinery engineering. Today, he supports AST in making our in-house machine building activities more professional, efficient and future-ready. He combines decades of extrusion blow moulding experience with a clear view of organisation and processes.”
AST Kunststoffverarbeitung GmbH
06Conferences, seminars & workshops
Over the years I have had the opportunity to speak at conferences, technical seminars and industry events around the world.
I enjoy sharing experience, but even more importantly, discussing ideas with people who work on the same challenges every day.
Available for
07Get in touch
Have a project, an idea or simply a question?
Sometimes a short conversation is enough to find out whether I can help.
Andreas Lichtenauer
ebm-expertsBonn, Germany